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Beauty Industry

New Tween Line by Lotta Luv

The company is collaborating with Saban Brands on a Paul Frank collection.

Lotta Luv Beauty will be collaborating with Saban Brands to produce a whimsical Paul Frank cosmetics collection. It will feature Paul Frank’s monkey design on unique packaging components designed for teens and tweens.

Paul Frank’s designs are already used on a slew of products from bedding to clothing accessories, as well as a lip balm tin by Lip Smackers, shown.

“Paul Frank is excited to partner with Lotta Luv and create a line of colorful cosmetics which are fun, youthful and true to the Paul Frank brand,” said Nina Leong, senior vice president of Domestic Licensing at Saban Brands.

Set to be released later this year, the line will consist of lip balm, lip gloss, nail polish, hair accessories, gift sets and much more. Items will retail for the MSRP of $1—$20.

Photo courtesy of PaulFrank.com.


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